Graphite Digital are a digital customer experience agency, specialising in Healthcare and Pharmaceutical. Having been through a rebranding process (with our friends at mul-ti-far-i-ous) they approached us to help create their new website to activate their new brand identity and their new proposition – ‘Synchronised Success’.
Using insights gained from user research, we crafted the UX and created a bold, progressive new digital design system. The interface makes use of a lot of complex brand shapes, pieced together to create a unique but highly flexible platform, focused around storytelling and lead generation.
What we loved
- A nimble Craft CMS platform, used to create a number of very adaptable templates
- A highly complex digital design system, using a complex mix of layered brand assets
- Highly flexible landing page builder to support ongoing digital marketing activities
- The animated hexagon on the homepage
